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Commercial Due Diligence: The Key to Understanding Value in an Acquisition, by Peter Howson
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Commercial Due Diligence (CDD) is about telling the difference between superior businesses and poor businesses, which is why this book is a mixture of business strategy, marketing analysis and market research. However CDD is not about the bland application of analytical techniques, it's about understanding how businesses and markets work and what is really important for profits and growth. Commercial Due Diligence is written by someone with over 25 years' experience of practical strategic analysis who nonetheless has a strong academic grounding. For the first time here is a book that deals with the essentials of strategic analysis with the practitioner's eye. If you are in the business of formulating company strategy, and you want to see how to apply the theories and understand in practical terms what works, when, and what can go wrong, this is the book for you.
- Sales Rank: #2671401 in Books
- Published on: 2006-05-28
- Original language: English
- Number of items: 1
- Dimensions: 9.75" h x 6.75" w x 1.25" l, 1.95 pounds
- Binding: Hardcover
- 416 pages
About the Author
Peter Howson is a director of AMR International London's leading independent Commercial Due Diligence specialists. He has over 25 years of M&A and business development experience in industry and as an adviser. He has been involved in a wide range of acquisitions - private equity and corporate, domestic and cross border - in a diverse range of markets in both manufacturing and service industries. He is a regular speaker at M&A and due diligence conferences.
Most helpful customer reviews
1 of 1 people found the following review helpful.
The only one I found useful on subject
By Pavel Charny
This book costs some money, but has a lot of worth. It filled with cases and examples and is written with a extremely good (clear, concise and with a nice sense of humour) language.
Highly recommended.
0 of 0 people found the following review helpful.
Definitely THE reference for Commercial Due Diligence
By Chris RBT
This work is an awesome source of information regarding commercial due diligence.
It demonstrates how important commercial due diligence is to understand the true value of a target firm and establish a relevant price. Backed-up by 30 years in consultancy service, Peter Howson here shares plenty of tools and examples.
The book structure is very clear. You can easily browse in. Later on, you can come back to sample the information or the chart you need.
I here take the opportunity to thank the author for his support in the recent edition of my own book on M&A pay-off optimization.
0 of 0 people found the following review helpful.
Good
By Johannes
Well written, good knowledge, workplan for your cdd project, read if never heard about cdd, read if needing ideas, incluedes how to and what - tips.
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